42-year-old turned a fake Facebook page into a real company—now it's worth $1.4B and spending millions on a Super Bowl commercial
Super Bowl commercial this year has an estimated cost above $7 million — a “great value buy,” says Liquid Death CEO Mike ...
Business Insider1y
Here are Meta's 20 most powerful execs leading its ad business resurgence
Hegeman, a pre-IPO Meta employee, joined the company in 2007 to lead its ads delivery team. He helped design some of Facebook's first auctions for self-service ad buying. He became the chief of ...
PhoneArena9d
AI-made ads on Facebook and Instagram will carry clearer labels
Meta has already been tagging content made or heavily altered using its generative AI tools available in advertiser marketing ...
Reuters1mon
US Supreme Court rebuffs Meta bid to avoid advertisers' lawsuit
The class in this case covered potentially millions of individuals and businesses that have paid for ads on Facebook and Instagram ... of conduct" test. The company said the test ignored how ...