City leaders in Miami Beach are holding a press conference Tuesday to announce a series of strict measures aimed at deterring unruly Spring Break crowds, reinforcing their message that the city is not a party destination.

Miami Beach is again cracking down on spring break activities after incidents of public intoxication, property damage and fights.

Miami Beach isn't just breaking up with spring break, like its viral marketing campaign says. They're divorced with "a restraining order," police chief Wayne Jones told reporters Tuesday. Why it matters: The city's spring break enforcement plan — which includes restrictions on parking,

As part of its yearslong effort to curb raucous partying, the city created “Reality Check,” a video in which revelers break the rules and suffer the consequences.

The spring break tradition in Florida stretches back to the early 1960s, when the movie “Where the Boys Are” put Fort Lauderdale on the map as a destination for college students. Spring break crowds also spread to Daytona Beach, Miami Beach and Key West. What has spring break looked like through the years in South Florida?

Miami Beach is releasing its plan for spring break 2025 in a news conference at police headquarters on Tuesday, after the city unveiled its campaign to give potential tourists a “Reality Check.”