Ever wondered how the adidas logos came to be? Discover the history of adidas logos and the purpose behind each design evolution, from 1949 until today. A brand’s logo is a central piece of its identity—and the adidas logos are no exception, with a history as dynamic as the brand itself.

Oct 13, 2023 · Adidas has many logos in its rotation today, so there isn’t one, singular logo for the company. Their iconic logos are as dynamic as their brand. The most well-known of all Adidas logos would be their Performance logo (once called the EQT, or mountain logo) which unites all elements of the brand.

Adidas history: The incredible Adidas emblem. The Adidas symbol and brand was first conceived when Adolf Dassler began making sporting shoes in his mother’s laundry room in Germany. Back then, Dassler probably had no idea his company would become the iconic brand we know today.

Apr 12, 2023 · Adidas' logo history started in the 1920s in Germany. It all started with two Dassler Brothers who later split, leading to the formation of Puma and Adidas.

Dec 6, 2024 · Discover the evolution of the iconic Adidas logo design, from its humble beginnings as a simple design to its status as a global symbol of sportswear.

Dec 17, 2024 · After 1971, i.e., with the introduction of the stripes, the Adidas logo officially became a Combination Mark logo with both Wordmark and a symbol to depict the brand’s identity. The current Adidas logo, however, is an Abstract logo with only the stripes to act as a symbol for the global sports brand.

Jul 11, 2012 · Let’s take a quick look at how the logos in the extensive Adidas family coexist. 1. Тhree parallel stripes. It’s a classic symbol that appears across all product lines. It won’t be an exaggeration to say that the three-striped logo is the cornerstone of Adidas branding.

Apr 9, 2024 · The story of Adi Dassler's logotype (1967) and Hans Fick's (1971) Trefoil logo for German sports brand Adidas. Told by Logo Histories, the internet's largest archive of logo stories.

Apr 12, 2024 · What makes the Adidas logo unique? The uniqueness of the Adidas logo lies in that it emphasizes dynamism. Styles convey this in every variation, and there are four of them: A clover with three horizontal stripes. A triangle consists of three diagonal elements.

Dec 11, 2024 · In this article, we’ll look at how the global sportswear giant succeeds in constantly redesigning its iconic logo while staying loyal to its brand identity. The first time Adidas changed its logo was in 1949, two years after Adolf Hassler parted ways with his brother, Ruda. The name Dassler was replaced by Adidas.